REVOPS · CRM · OUTBOUND

Built by operators. Not by consultants.

We design your revenue motion first: stages, forecast categories, lifecycle, accountability. Then we build it in HubSpot, Salesforce, or whatever your team will actually use.

PARTNER CERTIFIED

HubSpot Solutions PartnerGold tier: implementation, migration, and Breeze
Apollo.io Certified PartnerOutbound infrastructure, enrichment, and sequencing
Salesforce Certified DeveloperCustom objects, Apex, and integrations

Pipedrive Certified Partner

Migrations, pipeline design, and automation

ZoomInfo Certified Partner

Data enrichment, intent signals, and list build

WHY CORNERSTONE

More than a CRM build.

Most partners configure the platform you bought. We design the revenue motion first, then build it in whichever CRM your team will actually use. The system becomes the surface it runs on.
01
Process, Then Platform
Architecture before configuration.
We design the revenue motion first: stages, exit criteria, forecast categories, lifecycle. Then we build the system to match. Not the other way around.
02
End-to-End Revenue Owner
One foundation the whole funnel runs on.
Sales, marketing, CS, RFPs, and outbound all owned as one connected system. Not a Marketing-Hub specialist handing off to a Sales-Hub specialist.
03
Operator Discipline
Forecast discipline, run like a sales floor.
Forecast cadences, manager dashboards, stage discipline, accountability layers. The 'how you actually run the business' part.
Beyond a CRM implementation partner
We go beyond software to install the revenue motion that runs on it.
RevOps native
Process design, change management and enablement, on top of workflows and properties.
Outcome-tied
We build to forecast accuracy, deal velocity, and pipeline coverage.
EXPECTED IMPACT

ROI math, sized to your business.

Published industry benchmarks for mature RevOps engagements, applied to companies between $5M and $25M ARR. A reference point for what the upside can look like.
22%
Revenue velocity uplift
Mature RevOps orgs see ~22% deal-velocity gains from clean stages, forecast discipline, and automation. (Forrester)
27%
Reduction in deal slippage
Automated reporting and stage-stuck alerts cut late-stage slippage. Lost-by-default deals become recovered or properly disqualified.
10–15%
Closed-Lost recapture
Structured re-engagement workflows recover a meaningful share of last year's losses, especially in recurring-event businesses.
5–10%
Topline revenue lift
McKinsey: tech-enabled revenue models with mature RevOps drive 5–10% revenue growth and up to 20% ROI improvement.

These figures are published reference points from industry research, not a guarantee. What your business actually recovers depends on your motion, your data and your team.

HOW WE WORK

A five-phase build, not a 90-day discovery.

Foundation first. Engagement engine next. Operations last.
PHASE 01

Audit & Assess

We diagnose what's working and what's creating friction across CRM workflows, lead flows, handoffs, reporting, and outbound execution.
PHASE 02

Strategy & Roadmap

We define what your ideal revenue engine should look like and map the path to get there. Funnel design, pipeline stages, lead scoring, KPIs.
PHASE 03

Build & Implement

CRM configuration, sequencing automation, outbound deployment. The roll-up-sleeves part, done by the same people who designed it.
PHASE 04

Enable & Train

SOPs, playbooks, team training. Adoption is the deliverable, not the documentation. Your reps actually use what we built.
PHASE 05

Optimize & Support

Continuous fine-tuning. Optional RaaS retainer for ongoing iteration so the system grows with the business.
WHAT CLIENTS SAY

Don't take our word for it.

“Cornerstone’s team has been great. I would recommend this service to anyone looking to upgrade their systems, processes and workflows.”
M
Minnie Winters
Marketing Operations Specialist, EBE Technologies
“Cornerstone has been an invaluable support arm for our sales organization. Our ability to get in front of the right customers at the right time has been critical to our recent successes.”
B
Blake McCracken
VP Marketing, McCracken Alliance
“A valued partner who offers intellect, vision, strategy and action steps, all with encouragement and accountability. I highly recommend Cornerstone to navigate the corporate workspace.”
C
Corey Parker
Founder, Appellate Counsel
LET'S TALK

Ready to turn RevOps into a strategic advantage?

Book a 30-minute intro call. We'll diagnose your biggest revenue friction, then tell you whether we're a fit. No hard sell.

CORNERSTONE
REVOPS · CONSULTING
We install the revenue motion. The CRM is just the surface it runs on.

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